“Startup money” - why no one gets it right
- You need money to start your business.
- If you have a pile of cash, and/or a side hustle, or other sources of income, great! You might need more.
- The #1 area people underestimate the money needed to build a profitable business? Marketing.
There’s no such thing as, “If I build it, they will come.”
Otherwise, you stay in the “swamp,” a bleak place where you squander valuable time because you don’t have enough people looking at your product to know… does the market want what you sell? Or, have you simply not yet reached enough people to know? You need to make a splash 💦 and bring in the visitors, with marketing.
Questions, comments? Just drop them in the comments.
It’s BYOMB…. Bring your own marshmallows, baby. 🍢